DIRECT MAIL
Additional clients include:
Clemson University • Knox Area Rescue Misson • Habitat for Humanity • Project HOPE
Save the Children
Creative Direction: A familiar icon is leveraged to convey the daily horrors facing children around the world — and how donors can go beyond the headlines to help.
“The images on your TV set are an all-too-real way of life for the world’s neediest children.”
Foundation Fighting Blindness
Creative Direction: The distinctive blotches of macular degeneration help paint a compelling picture of the need for a “moon shot” of concentrated genetic research.
“Once a promising athlete, 15-year-old Brooke James can’t see the soccer ball, the goal or even the other players on her team. Instead, she ‘watches’ from the sidelines.”
Discovery Zone University
Creative Direction: A beloved brand is re-imagined in bright, primary colors — and the promise of a meaningful experience for parents and kids.
“Welcome to Discovery Zone University, the lively campus at DZ where your little bundle of energy can learn through play!”
BKV Direct
Creative Direction: Great copy and low-cost royalty-free art are the bedrock of this high-return internal marketing campaign.
“Explore how BKV can help turn an ‘ugly duckling’ inactive list into one that lays golden eggs.”